Distinctive Character & Branding For "Home Baked" Scented Candles
What a wonderful combination: the smell of homemade baking with the subtle ambiance of candle light. This is what Baked Boutique wants to share with its audience. We worked to ensure the company had a unique and quirky look in keeping with their brand. After lengthy discussions with the founders, we presented our concept of a photo-shoot and video campaign that would create a persona for each of the candle ranges. Each scent was so distinctive in character, that we simply had to explore the possibilities.
Through location scouting, model casting, prop procurement and sensational styling, we created a set of inspired and striking shots for Baked Boutique that allows the range to launch with confidence.
- - Digital
- - Campaign
- - Photography
- - Social Media